PaySpree: An Affiliate Network That Pays Instant Paypal Commission On Every Product

If you sell digital products online you are no doubt aware of the two most popular affiliate networks, ClickBank and PayDotCom.

While both of these are great and I highly recommend each of them, today I came across a brand new service that really caught my attention. It's called PaySpree and the reason it caught my attention is that ALL its members get paid for their sales instantly by PayPal.

Even affiliates get paid for their referred sales instantly by PayPal.

I expect it to become quite a hit as the lure of 'instant commissions' played a big part in the massive success of products such as 7DollarSecrets and the RapidActionProfits scripts.

I've actually come across products for sale that are just lists of affiliate programs that pay instant paypal commission. And I've seen many threads in the various internet marketing forums asking about where to find instant commission affiliate programs. Now there is an entire site and marketplace dedicated to them.

As soon as you become a member you can start promoting any product in the marketplace, and you can add your own products so affiliates can promote them for you. All commission payments are handled automatically by PaySpree, it sounds like a winner to me.

I've just signed up and had a look around the site and it seems pretty simple and non cluttered, check it out at the link below and let me know what you think:

http://payspree.com/r/6904

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Behavioral Retargeting Code of Conduct by Peter A. Prestipino

Behavioral Retargeting Code of Conduct

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The IAB's Affiliate Marketing Council (AMC) has unveiled a new code of conduct for dealing with behavioral retargeting technology. If you are responsible for anything Internet-marketing related, it is an important development and one you should be aware of as retargeting presents an exciting Web promotional opportunity. The AMC hopes to create a "fair and equitable" code to ensure that all parties can continue using the technology with confidence (and, of course, profit). Let's hope it works.

The "self-regulatory" code of conduct will apply to affiliates that run behavioral retargeting activity and primarily addresses "post view" or "post impressions" cookies – but more on that in a moment. Before proceeding, some explanation is definitely in order.

Behavioral retargeting (BR) is method of Web promotion that serves targeted advertising based on a user's previous behavior (such as a user that visits a site without completing a conversion). The behaviorally targeted advertisement can be seen by that user as they travel the Web, encouraging them to return and interact. The ads served are usually bought from ad networks on a CPM (cost per thousand impressions) basis. The resulting sales from the ads are rewarded by advertisers/merchants on a CPA basis when operated via affiliate networks.

In order for behavioral retargeting to be effective, many BR companies require Post Impression (PI) or Post View (PV) cookies to be used alongside traditional click cookies. Therein lies the problem. PI/PV cookies are impression-based as opposed to click-based; in other words, a cookie is stored on an impression being served rather than a click. Historically, very few networks or affiliate programs have operated PI/PV cookies, as the more tangible action of a click is seen as more in line with the CPA and sale function of affiliate marketing – rather than the branding element of banner creative (and, therefore, impression cookies).

In working with PI/PV cookies, the IAB is setting some much-needed hierarchy rules involving click and impression cookies and standardizing overwriting procedure across the networks. As banner impressions are a more passive, brand-focused area of online marketing, the IAB hopes to provide clarity about whether the cookie length should be different, depending on the type of cookie. BR is becoming more prevalent and BR companies are looking to run activity on a CPA basis via affiliate networks. The code of conduct has been devised, which all BR companies must adhere to when running activity via member networks of the AMC. It's a positive step for both the advertising networks and affiliate marketers.

The AMC has taken the decision to make some elements compulsory with others subject to individual advertiser/merchant choice. Where this choice is available to advertisers/merchants, the network will be able to advise on the range of options available. The code of conduct applies to all affiliates/publishers who engage in behavioral retargeting via affiliate networks including Affiliate Future, Affiliate Window, Affilinet, Buy.at, Commission Junction, Linkshare, OMG, TradeDoubler & Webgains.

These aforementioned networks are able to work with BR affiliates and publishers in a "controlled way" if they are deemed to offer additional value (at the discretion of the network). Advertiser and merchants are encouraged to highlight programs where PI/PV is in place. Perhaps most important in the compulsory code of conduct is that PI/PV cookies should never overwrite a click cookie.

The IAB's AMC has proposed the following hierarchy which should be adhered to by all networks:

Where a single Post Click affiliate cookie exists in isolation, the Post Click cookie is attributed to the click referrer; whereas when multiple Post Click affiliate cookies exist, the most recent Post Click cookie is attributed to the last click referrer.

Where a single PI/PV cookie exists in isolation, the PI/PV cookie is attributed with the PI/PV referrer. Where multiple PI/PV cookies exist, the most recent PI/PV cookie is attributed with the last PI/PV referrer. Should PI/PV cookies and Post Click cookies coexist, the most recent Post Click cookie is attributed with the last click referrer.

This code of conduct is desperately needed and it positions behavioral targeting as a tactic very well in order to continue its growth in both the advertising and affiliate communities.

First published by Website Magazine on Sept 21, 2010

OMG: Analytics Engine to Make Sense of "Social-speak" by Linc Wonham

OMG: Analytics Engine to Make Sense of "Social-speak"

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To help marketers draw more useful conclusions from the adopted language of the social Web, one software and analytics firm has upgraded its reporting capabilities to include the popular acronyms, emoticons and other symbols and abbreviations that have become increasingly prevalent on platforms such as Twitter.

You may want to LOL right now, but if you were to Tweet exactly that on the subject, the core analytics engine from Lexalytics would determine that your message bears no sentiment, that expanding it would not add any value to the resulting lexical processing, and that it should simply be treated as an interjection. The acronym “IDK” (I don’t know), on the other hand, is useful when expanded out to its original words, while a message that includes “FTW” (for the win) carries positive sentiment.

The new reporting will also clear up any ambiguous emoticons, such as “8)”, which carries a positive sentiment, and “:S”, which bears a negative one. The upgraded analytics engine, called Salient, also tags the “@” symbol and the “#” symbol, returning the former as a “people entity” and the latter as a lightweight tag for the content of the tweet or message.

You can check out the new capabilities yourself by visiting Lexalytics.com/demo and pasting in a tweet or any block of text for analysis. Lexalytics specializes in social media monitoring and providing Web professionals the context necessary for making informed business decisions in that rapidly changing environment.

First publihed by Website Magazine.

Changes Coming to Microsoft adCenter by Linc Wonham

Changes Coming to Microsoft adCenter

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Microsoft wrote today on its adCenter blog that budgeting improvements are on the way, a move it said was precipitated by recent user comments. The changes can be expected “in the coming days” and “will minimize the daily budget overspend and deliver a more consistent, predictable spend of your budget dollars throughout the month.”

The blog post stated that the updated adCenter will be tracking campaign budget spend in “near real time” and that there will be almost no lag between a click recorded and spend tracked, making users’ spends more likely to adhere to their budget targets. As a means of “providing a bit of a buffer”, Microsoft noted that ads may not be paused until users are at 120 percent of their daily budgets.

Microsoft also noted in the post that the changes could result in sending campaigns into Budget Pause earlier in the day than what users have previously experienced, and that they may need to adjust their overall campaign budget amounts and settings to ensure that ads continue to be displayed throughout the day.

Other tips for users include:

• If you have set a low daily or monthly budget in anticipation of overspending, increase it now so that it better reflects the actual amount you want to spend.
• If you have a higher budget and know your click volume, Microsoft recommends that you set a monthly budget and select the Spend Budget Until Depleted option to lessen the risk that your budgets will run out prematurely.
• If you do want to set a daily spend target, try setting a monthly budget and then selecting the Divide Budget Across Month option. With this option, the adCenter budgeting system will auto-adjust to spend your budget evenly throughout the month.
• If you have changing campaign spend needs throughout the month, use the daily target to designate the days in which you would like to see higher/lower spend.

This article is published from : Website Magazine.

Facebook Posting Strategies by Peter A. Prestipino

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Facebook Posting Strategies

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When is the best day to post on Facebook? How about the best time of day? Social media managment companyVitrue released data which reveals some interesting Facebook publishing strategies and practices based on data evaluated from the fans managed through the company's SRM platform.

Key takeaways from the report include:

- Most Effective Post Type: Across all brands and represented business verticals, image posts are more engaging as measured by fan responses, likes and shares than video or text.

- Post Effectiveness by Day of Week: The post effectiveness varies considerably by industry vertical, but when all fan data was viewed in the aggregate, Friday posts generate the most engagement while Saturday and Sunday posts have the least engagement.

- Post Effectiveness by Time of Day: A clear indication of variability in engagement by vertical is the differences between the entire data set and a single vertical. Posts made before noon get 65% more engagement than posts after noon across all fans served.

“It’s clear that Facebook deserves the respect that the traditional marketing mediums like TV, print, radio and Internet currently receive,” said Vitrue CEO, Reggie Bradford. “Now more than ever marketers need actionable information and insights to determine the most effective means to communicate with consumers on Facebook, much in the same way marketers use analytics and data for traditional marketing channels. We wanted to provide the same data for Facebook. Marketing is ultimately a combination of art and science. We’ll leave the art to the experts, but what we are providing is data to help refine marketers’ test-and-learn social media publishing strategy.”

Network Marketing Training - What's More Valuable Then Money? By Dion Williams

Some would argue the point that nothing is more valuable then money, but I'm here to explain to you why money is not the most valuable thing when building your network marketing business. The one thing that I much more valuable then money is.... (drum roll)... time! Yes, time is more valuable then money; and the faster you internalize that, the faster you will start to see positive changes in your business.

We all spend time and money on a daily basis. In your network marketing opportunity you probably spend time going to meetings, and listening to conference calls. Your money may be spent on training programs, and maybe even on buying leads. But the big difference between your time and your money is that, when you spend your time... you don't ever get it back! You can always make more money, but there is no way to make more time. We are always getting older and losing time that we can never get back, therefore time is far more valuable then money! And it is the correct management of your time that enables you to make the type of money that you desire.

Are you falling short of your financial goals? Well take a deep look at how you are spending your time. Are you spending your time on the things that matter, or wasting them on useless distractions.

Many people are unsuccessful in life because they spend the majority of their time on the things that matter least. How much TV do you watch compared to how many leads you call? Do you spend more time on Facebook gossiping and being nosey, or building quality networking relationships that could be mutually beneficial and bring traffic to your website? What are you wasting time on that is causing you success?

Time Management Tips

Implement the Time Management Quadrant from Stephen R. Covey's 7 Habits of Highly Effective People.

The 1st quadrant represent things that are Urgent & Important.
- Pressing Matters, Crisis/Panics, Upcoming Deadline Driven Projects

The 2nd quadrant represent things that are Non Urgent but Important
- Preventions, Relationship Building, Planning/Preparation, Implement System, Achieve dreams/goals

The 3rd quadrant is for things that are Urgent but Not Important
- Interruptions, Some Calls/Emails, Popular Activities

The 4th quadrant are all things that are Not Urgent and Not Important
- Busy work, Time Wasters, Unproductive Activity

The 2nd quadrant is the home of the successful individual. But most of us are living in the 1st quadrant and letting it control our lives! While others are just wasting way too much time (that they will never get back) in the 4th quadrant. By focusing on the 2nd quadrant (the prevention quadrant) you minimize the size of the 1st quadrant. And you can never been successful by running around trying to fix the urgent matters in quadrant one. Remember we cannot let things that matter most, be at the mercy of things which matter least.

Also... When thinking of spending your time wisely, imagine two things. A compass and a clock. Let the compass represent your overall goal and the direction that you want to move in life. And let the clock be the management of the time. When it comes to time management, before you ask "Am I doing things right?" ask yourself, "Am I doing the right things." Because there is nothing more frustrating than climbing the ladder of success, only to find out that your ladder was against the wrong wall! So let your compass guide your directions, and your clock manage your steps in that direction.

Do you have time to waste in your business? If not it's important to learn the secrets to spending it wisely. Also look into finding a proven leader to help you reach the level of success you want in your business. Article Source: http://EzineArticles.com/?expert=Dion_Williams

Lead Generation - Facebooks Tips On How To Create A Great Ad By Gary Alan Young

Effective online lead generation must take a serious look at the top sites that browsers use most time with. In recent reports Google still holds the lead, followed by YouTube then followed by Facebook.

Facebook, is the new kid on the block when it comes to advertising. They have a lot to do, to catch up with Google. However, unlike Google there more opportunities because advertisers not as sophisticated as those who use Google. That being said, advertising on Facebook is fundamentally different and many things you can do with Google ads would get you in trouble in Facebook. After all, Facebook users are is a social network where the dynamics and very different.

Here the some compelling facts that should increase your interest in Facebook advertising:

Facebook gets nearly 40 billion page views per month - that's a much higher amount than Google

It has more than 400 million active users

People spend over 500 billion minutes per month on Facebook

And the real kicker is that Facebook has 1/20th of the advertisers that Google has. Don't you see the opportunity here?

But before you advertise with Facebook be aware that:

Facebook uses display advertising based on the user's profile details and interests. They do not use context search like Google adwords, so it is important that you create relevant ads that get a sale.

You also need to be aware that Facebook users can give their opinion about your ad. They can vote positively and negatively. If you have too many negative votes Facebook can ban you for life - so be warned!

You should test and compare Google's PPC with Facebook ads. In my experience, Facebook could prove more effective and cheaper. However, you need to carefully read the following below.

1. Use an attention grabbing picture that is relevant and not offensive
2. Ask a question in the header
3. Make a promise and have a strong call to action in the body text

What not to do. To avoid your ad getting a disapproval on Facebook.

• No all capitalization, use capitals appropriately
• No incorrect spelling, grammar, slang or incomplete thoughts
• No irrelevant images
• No false discounts, offensive images or text
• No abbreviations or symbols for words

If the click through rate (CTR) for your ad is under 2% then you need to tweak the copy and make it more attractive.

Remember, all Facebook users can give you the 'thumbs up' or down. Facebook. loves to receive feedback, so can monitor and take action on any detected abuses.

Visit http://www.InternetMarketingGuruService.com for more tips and advice on how to grow your business online or watch a short video http://www.youtube.com/watch?v=9aLnfTMyaKE about Gary's money back guarantee service. Article Source: http://EzineArticles.com/?expert=Gary_Alan_Young

Banner Designer Pro Review For Your Marketing Planning! By Gavin J King

Every website owner has to use banner ads to promote not only their own products, but their affiliate products as well. Many a time I have thought about how much easier life would be if I could just learn Flash really fast, or some other awesome language that would help me generate banners ads that look sharp.

I started looking into software that generate banner ads and I found several out there, but none that really stood by what they claimed they could deliver. The first piece of software I looked at was called Banner Designer Pro. This piece of software claimed it could all these wonderful things, but when it came down to it, I was disappointed. The customer service was terrible and the company was generally very bad to deal with.

With the frequency of Internet license abuse by web-based businesses on the rise, buying a product in today's atmosphere is more risky than ever, and putting your financial information out there with a company who will not uphold their duty to you can be very unsettling.

After a while I decided that I would put some time into working on learning Adobe Photoshop. The minutes I spent there learning it yielded hours of satisfaction. If Photoshop was competing with Banner Designer Pro, the competition was officially over and Photoshop won!

Now I am pumping out my own banner ads for my own products, as well as my affiliate products with the greatest of ease and professionalism. No confusion, no licensing disputes and no trouble!

Gavin J. King is the creator of Banner Designer Pro review and creates e-books designed to assist internet marketers increase their success. With a broad range of experience and knowledge to draw from his products and articles are helpful and enjoyable. Article Source: http://EzineArticles.com/?expert=Gavin_J_King

How to Be Successful Marketing With Banner Ads By Jay Allyson

Marketing with banner ads is gaining in popularity once more. A few years ago, banner advertising was a key method for marketing your business on the internet, but two things happened that caused banners to get a bad name.

Firstly, everyone was using banner ads and websites became over saturated. Colourful flashy banners in all shapes, sizes and locations cropped up on every website you looked at. The pages became so very crowded that website owners stopped placing ads and visitors stopped paying any attention to them.

Secondly, the arrival of Pay-Per-Click meant there was a new kid on the block and in the beginning, PPC was a cheap and easy way to drive traffic to your sites.

However, we have come in a big circle. There are now fewer banners on sites - at least good ones - we still ignore the bad ones. And with search engines being increasingly particular about what you can advertise through the paid search and content networks, pay-per-click has thrown a huge number of businesses and internet marketers out of the game.

Web marketing with banner ads can be a very powerful strategy. The traffic is relatively cheap, you can target specific websites to place your ads on, even using Google Image Ads (so any site that shows Google ads will accept your banner image ads). You can even target your competitors website, since they will be a good match for your own prospects.

Done well, marketing with banner ads is once again a very good way to generate highly targeted visitors and leads.

Still, there are some principles and tactics you should explore if you are going to be successful. Here are my top ten areas to research before you start any banner advertising campaign.

1. What sites to place your ads on

2. Where to place your banner on the page

3. Ideas/software for creating innovative banner ads

4. Designing your size/image/animation banners

5. Effective copywriting captions/text for ads

6. How much should you pay

7. Maximising your click through rates

8. Testing your ad conversions

9. Building brand awareness with banner ads

10. Banner exchanges.

Each of these is an article in itself but there are lots of resources out there already on the specific aspects of marketing with banner ads. What I'll provide here for you are some guiding principles to get you starting on the right track.

The most your should expect to pay for your banner advertising is $1-$4 for 1000 impressions - that is the cost per thousand impressions (CPM). Build relationships with the site owners, never pay rate card prices, always negotiate during testing and for longer term campaigns. Rate cards are just a guide, shop around and propose a buget - ad managers usually have a 40-50% discounting window.

When you are choosing sites for marketing with banner ads, make sure they have good quality content on there. Some websites are there purely to pull in cash from advertising and won't convert very well for you. Don't just go on the rates. Sites that show fixed rates are probably just cash cows.

Make sure also that your ad is not only relevant to the sites's visitors but that it has a chance of standing out. It must be placed 'above the fold' and using a innovative design that either sticks out like the proverbial sore thumb or blends into the main content so looks less like an ad.

There are several ways to create your banner ads. You can create purely text based objects just using HTML one cell table of text. Because this is generally not the norm, this can be quite effective. Or you can use banner making software that offers simple but effective banner design so you can create your own image ads.

The key thing to bear in mind here is that marketing with banner ads is not solely about how good your advertisement looks. It is predominantly about whether it attracts the right people to your business.

So try to identify where your target audience hang out (and if they take ads) and what will attract them relevant to what they are searching on that site for. What problem can you solve that will add value to your prospect.

You need to have congruence between marketing with banner ads and the site your ad takes your visitor to - do you deliver what you promise?

Finally, and this is really important too, try to get into the mind of your prospect - create a profile for them if necessary. It will take you far further than just getting the click.

Jay Allyson is a leader in the fastest growing team of successful online entrepreneurs on the internet. Get access to our Free Training on marketing with banner ads and more - we have a tonne of hot expert techniques to boost your lead generation and sales. Article Source: http://EzineArticles.com/?expert=Jay_Allyson

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